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Breathwork WP

A custom WordPress plugin designed to automate online Breathwork sessions by seamlessly integrating tools like Zoom, Stripe, and ActiveCampaign. 

  • PHP
  • HTML
  • API
  • JavaScript

About the Project

Breathwork WP is a custom WordPress plugin designed to streamline and automate online Breathwork sessions. By integrating third-party services such as Zoom, Stripe, and ActiveCampaign, the project aimed to simplify workflows, increase user engagement, and enhance the overall user experience. Collaborating directly with the client and their marketing team, I developed a solution that made hosting and managing Breathwork sessions easier, faster, and more effective.

What Makes This Plugin Special

Breathwork WP stands out for its seamless integration of essential tools and user-friendly design. Key features include:

  • Automated Workflows: Integration with Stripe, Zoom, and ActiveCampaign eliminates manual tasks, saving valuable time.
  • Enhanced User Experience: Custom-built registration flows and user dashboards ensure a smooth journey from sign-up to session participation.
  • Optimized for Growth: By doubling user registrations and significantly increasing session attendance, the site delivers measurable results.

These features make Breathwork WP not only efficient for administrators but also intuitive and enjoyable for participants.

Overcoming Challenges

Every project has unique hurdles, and Breathwork WP was no exception. Here’s how we tackled key challenges:

  • ActiveCampaign Rate Limiting & API Issues: Implemented optimized API calls to manage data efficiently without exceeding limits.
  • Bulk Registration: Created a streamlined registration process that allows participants to enroll in multiple sessions seamlessly.
  • Zoom API Integration: Overcame inconsistencies in Zoom API responses to ensure smooth scheduling and session links.
  • User Time Zones: Built a dynamic time zone feature to display session times accurately for users around the globe.

By addressing these technical challenges, we delivered a robust and reliable solution that scales effortlessly.

The Results

The success of Breathwork WP is reflected in the tangible results it delivered:

  • User Registrations Doubled: More users are now signing up for sessions than ever before.
  • Session Attendance Increased: Registrations grew from just 50 to approximately 400 participants per session.
  • Boost in Single Sales: Streamlined workflows and a smoother checkout process resulted in more single-session sales.
  • Time Savings: Automating third-party integrations drastically reduced administrative effort, freeing up time to focus on growing the business.

With improved user engagement and streamlined management, Breathwork WP has proven to be a game-changer for hosting online Breathwork sessions.